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8 Ways Your Poor Personal Credit May Negatively Impact Your Business

Reader Resource Get the working capital your business needs–learn more about Entrepreneur Lending, powered by CAN Capital » Everything you read says to keep your business life and business money separate from your personal life and money. But many business owners mistakenly believe that just maintaining this separation will take care of everything. And that’s just not the case. Related: The Secret Credit ...

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The World-Changing Power of Sharing Your Story

There is power in storytelling, which is why many entrepreneurs, executives and brand representatives wonder how to share their personal stories effectively. They may not be sure of when, where, why and what to share. How much transparency, authenticity and vulnerability is too much? We can learn the answers to some of those questions from Glennon Doyle Melton. She is the blogger and New ...

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The Trick to Getting Publicity for Your Business

The following excerpt is from Wendy Keller’s book Ultimate Guide to Platform Building. Buy it now from Amazon | Barnes & Noble | iTunes There are plenty of smart ways to use publicity to build your brand. “Publicity,” or “free advertising,” is when you or your company is featured in radio, print or television, and you pay nothing for this exposure. What you’re about to learn ...

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What Businesses Are Doing on Giving Tuesday

From Black Friday to Small Business Saturday to Cyber Monday, three post-Thanksgiving shopping holidays are plenty. But forget your consumerist worries for a minute — Nov. 29 is “Giving Tuesday.” Related: 4 Ways Your Company Benefits From Giving Back Whether on Giving Tuesday or any other day of the year, giving is a great idea for businesses big and small. From company ...

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Prioritize Your Marketing Tasks With These 6 Steps

The never-ending to-do list . . . the constant deadlines . . . the pinging inbox: Welcome to the world of the typical entrepreneur or small business owner. Related: 3 Steps (and the Reasons) to Prioritize ‘Purpose’ in Your Business When you’re one of them, you’re constantly deluged with tasks, and prioritizing tasks can be difficult. That’s why most business owners wear ...

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Personal Trainers Reveal the Most Important Things You Can Do to Help Your New Business Succeed

The following excerpt is from the staff of Entrepreneur Media’s book Start Your Own Personal Training Business. Buy it now from Amazon | Barnes & Noble | iTunes Nothing teaches like the voice of experience. So we asked owners of established personal training operations to tell us what has contributed to their success. Here’s what they had to say. Related: What It Takes to Run a Personal Training ...

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4 Excuses We Make To Ourselves When We Hire the Wrong People

Far too often — even in loose labor markets — we find ourselves hiring the wrong people. Once that’s happened, we are often stuck with these people; or at least we tell ourselves we are. But that’s not smart, because hiring the wrong people is bad for business and, worse, we’re complicit in the process. Related: What Really Happens When You Hire the Wrong Candidate None ...

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The Strategy That Made Apple Computers a Leader in Mobile Computing

The following excerpt is from Richard Koch and Greg Lockwood’s book Simplify. Buy it now from Amazon | Barnes & Noble | iTunes This is the story of a man and a machine that transformed the way we work and play. He distorted and compressed reality, and achieved the impossible by insisting on simplicity and its benefits for customers. His story begins in the early 1970s, ...

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3 Common Blind Spots That Will Delay Your Success

This column is part of a series brought to you by Entrepreneur Coaching. Click here to learn more. Sometimes, we’re too close to the problem we’re facing to even know there is one. That’s why people will often choose to work with a coach. A coach can help you see what is going on in your world from a different point of ...

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Why This Company Dug a Giant Hole on Black Friday (Watch)

Businesses can use publicity stunts for a variety of different purposes, from raising awareness about a cause or issue to promoting a new product. But one company recently launched a publicity stunt aimed at accomplishing something totally different — digging a big hole. Cards Against Humanity is the company behind the giant hole. The company makes what it calls “a ...

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